She Talks
Magazine
Vol. 2 Issue No. 6 | July 2025
www.shetalksmag.com
Featuring Mayor
Rebecca Jones
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CONTRIBUTORS
Editor-in-Chief
DR. JULIE DUCHARME
Cover Layout and
Magazine Design
DR. JOSHUA DUCHARME
Contributing Writers
ALIANA MOSS
AMANDA TAYLOR
VIRGINIA WILCSEK
LISA E. KIRKWOOD
LAURA RUBIN
WENDY WATSON
KRIS MILLER
DR. JULIE DUCHARME
MAMIE LAMELY
KIM-ADELE RANDALL
Table of
Contents
Unbecoming The Myth: The Rise of Soul-First
Leadership
By Mamie-Jean Lamley
Ignite the Power Within: Reclaiming the Wild
Wisdom of Women
By Laura Rubin
12
Feature - Leading with Heart: Building a
Community Where Everyone Belongs
By Dr. Julie Ducharme
I’ve Had It All—and Lost It Twice: What It
Really Takes to Be Financially Free
By Wendy Watson
15
21
Aloha! Welcome to Hawaii
By Lisa E. Kirkwood
Wanderlust & Waterproof Mascara: Travel
Beauty Tips for a Jet-Set Glow
By Aliana Moss
26
30
Unlocking Financial Freedom: Tools and
Strategies for Success
The Time Traveling Warrior: Reclaiming Our
Shadow with Compassion
By Kris Miller
35
39
Permission to Grow: The One Shift That
Changes Everything for Female Entrepreneurs
42
By Kim-Adele Randall
By Virginia Wilcsek
Repairing & Rebuilding Relationships in Midlife:
Navigating Growth, Connection, & Change
By Virginia Wilcsek
49
Breaking the Silence: Why Women Must Learn
the Language of Capital
By Amanda Taylor
46
FROM THE EDITOR
Founder, Lead and Empower Her She Talks
Dear She Talks Family,
July is a time of sunshine, movement, and meaning. For many of us, it
brings a moment to pause, to reconnect with what matters, and to
remember that freedom—in all its forms—is worth celebrating.
Here in the United States, we mark Independence Day this month—a time
to reflect on liberty, courage, and the bold pursuit of something better.
But around the world, women are rising in their own ways—breaking
barriers, leading change, speaking truth, and redefining what leadership
looks like in every corner of the globe.
That’s the heart of She Talks. Though we may live in different countries,
speak different languages, and face different challenges, we are united by
a common belief: our stories have power, and our voices shape the future.
This issue is a celebration of that freedom—the freedom to lead, to speak,
to grow, to rise. Whether you’re building a business, launching a passion
project, or finding your footing again after a season of change, this is your
reminder: you are part of something powerful.
So wherever this month finds you—on a coast, in a city, or halfway around
the world—know that you are not alone. You are part of a global sisterhood
that believes in you, cheers for you, and rises with you.
With purpose and gratitude,
UNBECOMING THE
MYTH: THE RISE
OF SOUL-FIRST
LEADERSHIP
By Mamie-Jean Lamley
What if power doesn't come from adding more
but from releasing what never belongs to you?
What if unbecoming isn't a breakdown but the
beginning of your rise?
Unbecoming means stepping beyond what
feels safe or scripted. It stirs fear because it
challenges what you learn to accept. Yet this
path isn't about losing yourself. You
remember who you are beneath the noise, the
masks, and the myth.
You rise the moment you stop performing and start
leading from within.
You refuse to conform.
You exist to disrupt.
You show up to embody truth.
They hand you templates. They tell you how to look,
lead, speak, and succeed. Systems afraid of your
power teach you to smile when silenced, lead without
emotion, and stay small so others feel big. Even then,
you rise. You lead. You break the mold.
Leadership doesn't ask for approval. It requires alignment with your truth, your voice, and your essence.
The future belongs to the woman who remembers who she is and chooses to lead as her whole self.
Fear-based systems push you to hustle,
overperform, and disappear behind the grind.
They convince you that success demands
silence, shrinking, and self-sacrifice. You learn
to filter your brilliance to make others
comfortable. You edit your truth. You wear a
mask not because you lack strength but
because the world tells you performance
means survival.
That story no longer holds. You exist beyond
it.
You don't show up to perform. You lead. Not
from pretense or perfection.
You lead with soul, with fire, and with vision.
Authentic leadership doesn't grow from
conformity. It grows from alignment. You step
into real power the moment you stop
apologizing for your truth. That power doesn't
come from titles or tactics. It comes from the
courage to live and lead as your whole self.
More Than a Myth
You stop performing the moment you remember
who you are. You no longer seek approval. You trust
your voice, and you rise not to be seen but to
present.
When you let your gut guide you, not as a last resort
but as your first instinct, you activate something
deeper.
You drop the act.
You stop outsourcing your worth.
You align purpose with presence and let clarity
speak before you ever say a word.
Let the power of transformation begin. Not where
you transform into someone new, but return to the
truth that always resides within you.
Time to strip away the stories, remove the roles,
burn through the lies, and unlearn the limits.
In that moment, everything shifts, and the magic
begins.
You reclaim your voice and your brilliance.
You don't rise to impress, you rise to ignite.
Your presence no longer waits for permission. It
stands for power.
You don't fit into old frameworks, you create new
foundations.
You lead movements.
You live legacy.
You are not the myth they fed you.
You are the truth they could never silence.
You are not reinventing.
You are remembering.
It's your homecoming. Your return. You rise, taking
others with you.
From Performance to Power
Aligned leadership doesn't follow the rules. It
rewrites them.
You lead with empathy, emotional
intelligence, and a sense of presence. You
make decisions rooted in values, not pressure.
You serve from calling, not control.
You turn fear into trust. You choose
collaboration over hierarchy. You anchor
rather than hustle.
You attract rather than chase. You don't
perform for approval. You lead from the
truth.
Aligned leadership flows from integrity. It
centers your voice. It keeps you clear when
the world gets noisy. It lets your presence do
the speaking long before your words ever
reach the room.
Aligned Leadership
Aligned leaders shift the standard. Iconic
leaders are the new standard.
Iconic leadership stands so grounded in truth
that others rise simply by being near it. You
don't lead for ego or spotlight. You lead from
legacy, from vision, from unshakable impact.
You lead, and you lift.
You inspire and ignite.
You build systems and reimagine them.
Where aligned leadership anchors your truth,
Iconic leadership broadcasts that truth into
movements that shift culture.
You don't wait to leave a legacy. You live it.
You model it, and you multiply it.
Iconic leadership exists not to be
remembered. It exists to make people matter.
You set a new standard because you see what
becomes possible when people feel seen,
safe, and significant.
Iconic Leadership: Living the Legacy
SHE TALKS | 9
I lead with alignment, clarity, and truth.
I rise in brilliance, honor my calling, and expand my legacy with purpose.
I live the future I choose. I begin now.
The future doesn't belong to one story.
It belongs to those who lead with their soul,
Who moves in truth,
Who acts with unapologetic power.
Your rise doesn't wait for permission.
It begins with action.
Not later.
Now.
POWER
DECLARATION
The Rise Is Now
Connect with Mamie
Facebook https://www.facebook.com/mamie.lamley/
LinkedIn https://www.linkedin.com/in/mamielamley/
Instagram https://www.instagram.com/mamielamley
YouTube https://www.youtube.com/@empowermentonfire
Pinterest https://www.pinterest.com/mamielamley
Tiktok https://www.tiktok.com/@mjlamley
Website https://www.i3empowermentsolutions.com/
SHE TALKS | 10
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Ignite the
Power Within:
BY LAURA RUBIN
We live in a world that often teaches women to quiet their instincts, dim their brilliance, and sacrifice their well-
being at the altar of achievement and obligation. We are praised for how much we can juggle, endure, and give
away—until we wake up one day disconnected from ourselves, our bodies, and our truth.
But there’s a shift happening.
Across kitchen tables, boardrooms, yoga mats, and wide-open fields, women are rising—not by pushing
harder, but by turning inward. They are remembering that true power doesn’t come from ticking off to-do lists
or meeting external expectations; it comes from reclaiming the wild wisdom within.
RECLAIMING THE WILD WISDOM OF WOMEN
SHE TALKS | 12
Mental and Physical Health:
The Gateway to
Empowerment
The journey of self-leadership begins with a
radical act: honoring our mental and physical
health not as afterthoughts, but as non-
negotiable foundations. This means listening
when our bodies whisper instead of waiting until
they scream. It means tending to rest as fiercely
as we tend to ambition. It means saying no
without apology and yes without guilt.
Women who prioritize their well-being disrupt a
system that profits from their exhaustion. They
model a new paradigm of leadership—one where
clarity, creativity, and courage flourish from a
place of wholeness, not depletion.
SHE TALKS | 13
Self-Care as a Revolutionary Act
True self-care isn’t about bubble baths or spa days (though those can be lovely). It’s about the daily,
often unglamorous choices to nourish ourselves physically, emotionally, and spiritually. It’s about
giving ourselves space to feel, to breathe, to reconnect with what matters.
When a woman stops outsourcing her worth and starts rooting it inside herself, she becomes a force of
nature. Her self-trust deepens. Her boundaries sharpen. Her voice strengthens. And as she rises, she
invites others to rise with her.
Leading Change from the Inside Out
The women igniting change today aren’t waiting for permission or perfect conditions. They are leading
from the inside out. They are mothers, artists, entrepreneurs, activists, and everyday revolutionaries
weaving a world where aliveness matters as much as achievement, where connection matters as much
as success.
They understand that leadership isn’t about having all the answers—it’s about embodying the
questions. It’s about showing up, fully and fiercely, as themselves.
Your Invitation to Ignite
So here’s the invitation: pause. Listen. What is stirring inside you that’s ready to be unleashed?
Maybe it’s the desire to set a new boundary. Maybe it’s the need to rest, to play, to create. Maybe it’s
the call to speak up, to reach out, to step into a dream you’ve kept on hold.
Igniting the power within starts with one brave, honest choice—and then another.
As women reclaim their mental and physical well-being, as they choose self-care not as an indulgence
but as a birthright, they light the way for a world hungry for change.
Because when a woman comes home to herself, she doesn’t just transform her own life—she
transforms the world around her.
https://www.instagram.com/livingwildawake/
https://www.facebook.com/livingwildawake/
https://www.linkedin.com/in/lauramarierubin/
Connect with Laura
SHE TALKS | 14
HEART
Leading with
Building a Community Where Everyone Belongs
When Rebecca Jones took the oath as the first female Mayor of San Marcos, California, she wasn’t just
stepping into a position—she was stepping into her purpose. Her rise to leadership wasn’t paved by
privilege or legacy. Instead, it was shaped by hardship, grit, and an unwavering commitment to serve
her community. From scrubbing toilets as a child to leading one of the fastest-growing cities in San
Diego County, Rebecca’s story is proof that courageous women can—and do—change the world.
By Dr. Julie Ducharme
Rebecca’s leadership journey began in East County San Diego, where her idyllic childhood was quickly
derailed by her parents’ divorce when she was just 11. The years that followed were marked by
instability, poverty, and trauma. Her mother cleaned houses to make ends meet, often with young
Rebecca by her side—literally helping scrub toilets.
“I felt like I was parenting myself,” she shared during an episode of the She CEO podcast. “I don’t want
any child to ever feel like that.”
Yet, through the pain came resilience. Supported by her grandfather and driven by a deep desire to
do more, Rebecca found an inner strength that would guide her through every season of her life—
from family responsibilities to civic leadership.
A Childhood Marked by Challenge
Before entering politics, Rebecca built
a successful career in new home sales
and entrepreneurship. She co-
founded a business with her husband
and found professional success, but it
was a proposed land-use change in
her neighborhood that would shift her
path forever. With a young daughter
at home and concern for her
community, she dove headfirst into
local issues—reading reports,
attending meetings, and making her
voice heard.
Soon, local leaders—one Democrat,
one Republican—urged her to run for
office, recognizing her intellect and
tenacity. Despite her doubts, she ran
for City Council and appointed in
2007 and elected in 2008. She would
go on to be re-elected several times
and serve as Vice Mayor before being
elected Mayor in 2018 and again in
2022.
“I didn’t think I could do it,” she
admits. “But here I am, 19 years later.
And I love it.”
From Business to
Civic Duty
A Mayor for the People
As Mayor, Rebecca Jones has redefined
what it means to lead. Her style is
approachable, transparent, and deeply
rooted in community service. Whether it’s
speaking with children at local schools or
chatting with residents in the grocery
store, she makes herself available and
accountable.
“I want people to talk to me,” she says. “I
want to know what they need.”
Her track record reflects that
commitment. Under her leadership, San
Marcos has:
Become one of California’s safest
cities, now ranked #13 in the state.
Achieved Class 1 fire agency status,
reducing insurance costs for residents.
Added or rebuilt 18 parks across the
city.
Attracted a second hospital and
expanded healthcare access.
Distributed more than $3 million in
local COVID relief to small businesses.
She also launched the city’s LEAN
department—focused on transparency,
efficiency, and smart spending. Her
mayoral reelection in 2022 came with a
strong 64% of the vote, proof that her
community trusts her leadership.
SHE TALKS | 17
Despite her success, Rebecca remains one of
only six female mayors across 18 cities in San
Diego County. Of the 100 local seats available
across city councils and county supervisor roles,
only 39 are held by women.
She’s determined to change that.
Rebecca is now running for District 5 County
Supervisor, a seat that has never been held by a
woman. Her goal? To bring her proven track
record of local leadership to the county level—
and to empower more women to run and lead.
She speaks candidly about the challenges
women face in politics: being sidelined,
dismissed, and discouraged. Even She CEO host
Dr. Julie Ducharme admitted being told “don’t
do it” when she once considered public office.
Rebecca’s advice for those aspiring to make
change? Don’t let anyone talk you out of your
purpose.
“Be courageous,” she says. “That’s what I would
tell my younger self. Courage is the key to
everything.”
Breaking Barriers for
Women in Politics
SHE TALKS | 18
Rebecca often draws a line between being a
“politician” and being a “public servant.” She
believes the former is about positioning and
popularity, while the latter is about
responsibility and trust. She’s not afraid to take
heat when necessary—especially when it comes
to staying focused on her city.
When pressured to take a public stance on
national or international issues, Rebecca stays
grounded. “I focus on what I can actually
change,” she explains. “That’s how you serve
people.”
She encourages other women leaders to “stay in
your lane,” resist distractions, and stay anchored
in their core values. Whether it’s budgeting,
public safety, or neighborhood development, her
compass remains the same: care deeply, listen
honestly, and lead boldly.
A Public Servant, Not a
Politician
Rebecca’s current initiatives include leading San
Marcos toward becoming the first “Blue Zone” in
San Diego County. The Blue Zones Project
focuses on improving longevity and community
health by shaping local environments around
wellness. For Rebecca, this is a natural extension
of her lifelong commitment to quality of life.
“I want people to live long, healthy, meaningful
lives in a city that supports them,” she says. The
city will begin its Blue Zones assessment study in
July.
Creating Blue Zones and
Healthier Communities
Rebecca is also the host of the SheEO Lead In
podcast, where she interviews women leaders
across industries. It’s another platform for
empowerment—one she never saw growing up.
Now, she’s working to ensure the next generation
Using Her Voice to Uplift
Others
If there’s one theme that underscores Rebecca’s
story, it’s authenticity. She urges all women in
leadership—whether in business, education, or
government—to hold on to who they are.
“Don’t let someone change the core of who you
are to fit into politics,” she says. “Your
authenticity is what gets you elected—and what
keeps people believing in you.”
Her Superpower:
Authenticity
As she continues her campaign for County
Supervisor, Rebecca remains committed to
grassroots efforts. She’s not backed by a
political machine—she’s supported by the
everyday residents who have seen her
leadership in action.
Her message to women everywhere?
“You don’t need to have a poli-sci degree. You
don’t need to come from a political family. You
just need to care—and be willing to work.”
With heart, grit, and courage, Mayor Rebecca
Jones is leading the way—showing us that public
service is not about power, but about people.
Looking Ahead
hears what she never did: you matter, you can
lead, and your story has power.
She speaks often to students, telling them: “Life
is hard. But if you can find something you're
excited about, don’t ever give up on it.”
Learn more about her campaign at:
www.jonesforsupervisor.org
Follow her leadership podcast: The SheEO Lead In
Available wherever you get your podcasts.
JDCONSULTINGSOLUTIONS.COM
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